Mobile Messaging and SMS Privacy Addendum

Mobile Messaging and SMS Privacy Addendum

SoulKind™ Apparel
Last Updated: February 24, 2026

This section describes how SoulKind™ Apparel, a brand of Beast Holdings LLC (“SoulKind™,” “we,” “us,” or “our”), collects, uses, and protects personal information when you opt in to receive mobile text messages (SMS/MMS) from us.

This Addendum supplements our main Privacy Policy.

1. Information We Collect for Mobile Messaging

When you opt in to receive SMS messages, we may collect:

  • Your mobile phone number

  • The date, time, and method of opt-in

  • Your IP address and device metadata (where applicable)

  • Message interaction data (delivery status, link clicks, keyword responses such as STOP or HELP)

  • Records of consent and opt-out requests

This information is collected solely for the administration and operation of the messaging program.

2. How We Use SMS Information

We use SMS-related information to:

  • Send order confirmations and shipping updates

  • Provide account notifications

  • Deliver promotional messages if you have consented

  • Respond to customer support inquiries

  • Maintain records of consent

  • Comply with legal and regulatory obligations

  • Monitor and improve message performance

Consent to receive promotional messages is not a condition of purchase.

3. Data Sharing

We do not sell, rent, or share your mobile phone number with third parties for their marketing purposes.

We may share SMS-related data with:

  • Service providers who assist with message delivery and platform management

  • Legal or regulatory authorities when required by law

  • Professional advisors as necessary to protect our legal interests

All service providers are required to use your information only for authorized business purposes.

4. Data Retention

We retain mobile messaging records, including opt-in and opt-out data, for as long as necessary to:

  • Operate the messaging program

  • Demonstrate legal compliance

  • Resolve disputes

  • Enforce agreements

Retention periods may vary depending on legal requirements.

5. Security

We implement reasonable administrative, technical, and organizational safeguards to protect SMS-related personal information. However, no method of electronic transmission or storage is completely secure.

6. Your Rights and Choices

You may opt out of SMS messages at any time by replying STOP to any message you receive.

After opting out, you will receive a confirmation message and will no longer receive further marketing SMS messages from that program unless you re-enroll.

You may request information about the personal data we hold about you by contacting us using the information below.

California residents may have additional rights under the California Consumer Privacy Act (CCPA). Please refer to our main Privacy Policy for more information.

7. Changes to This Addendum

We may update this Mobile Messaging and SMS Privacy Addendum from time to time. Updates will be reflected by a revised “Last Updated” date at the top of this page.

8. Contact Information

If you have questions about this Mobile Messaging and SMS Privacy Addendum or our data practices, please contact:

SoulKind™ Apparel
Email: support-soulkind@beast-llc.com
Phone: 925-549-4582
Dublin, California, United States